Katie plucks some content marketing and freelancing questions from the Facebook groups to ask Nathan. Topics include how Nathan would start from scratch if he were starting out today, how he manages his time, which web development platforms he might use and why, and dealing with an editor or boss who’s constantly correcting your work - and many more.
Hear Nathan guest on the High-Income Business Writing Podcast in 2014, episode 38: https://b2blauncher.com/episode38/
Marketing your own content marketing business can be difficult when using cold emails. Nathan and Katie discuss some examples of bad cold outreach messages Nathan has actually received, including exactly why they're bad. Then they detail their process and share some key tips for getting real interest from ideal clients.
Find more at these links:
Tom and Nathan swap newspaper stories and talk about how they each transitioned from journalism to freelance content marketing by leveraging networking. Tom also shares his wake-up moment and some advice for how to make a career change.
Tom on LinkedIn:
Nathan and Katie discuss hot takes on content marketing strategy and why Nathan avoids making blanket recommendations.